Austin, and Texas in general, is a fantastic place to start a new business. The economy here is outpacing the growth of most of the rest of the nation, and Austin enjoys a large and solid workforce. So, why do so many startups fail to make it past their third year in business? Here are the major reasons, and what you can do to protect your business.
1. Hiring Too Many Employees Too Quickly
Growth is a slow, sometimes difficult process. Growing means boosting production while keeping phones manned for incoming customer calls. However, many new businesses fill a large office full of workers before the business is stable enough to support the staff. Instead, outsource as many non-production jobs as possible, including hiring an Austin call center, accounting services, janitorial services, legal services, and other non-mission-critical tasks.
2. Failing to Give Good Employee Training
Well trained employees are essential to getting the job done, but many startups need so much work done in such a short amount of time that critical training gets skipped. Invest in your employees by training them well, including what they need to know about on-the-job safety, the work process as a whole, the work process as it relates to their job, and what is expected of them in terms of customer service. In Austin, where so much of the population speaks Spanish, it’s a good idea to invest in a Spanish call center so that employees don’t have language barriers that stand in the way of good customer service.