The cleaning business, like most industries, took a significant hit during the recent economic recession. However, now that the economy is beginning to recover, businesses and individuals are again ready to invest in outside cleaning professionals. Now is an excellent time to start a new cleaning business or begin to expand the one you’ve nursed through hard times. Sure, this means investing in things like a business phone answering service, but it will all pay you back sooner rather than later in terms of revenue.
Work Yourself into a Niche
Customers who are willing to pay for the best demand that their cleaning service has experience with the type of cleaning they need done. This means specializing in a niche, like offices, industrial environments, medical facilities, rental units, vacation rentals, disaster areas, crime scenes, or private residences. When you specialize, you can invest in the equipment needed to do the particular tasks associated with that type of cleaning, and you gather skills that surpass cleaning companies that don’t have particular expertise.
Improve Your Quality instead of Lowering Your Prices
It’s really tempting to take business from the competition by undercutting their prices, but, in the long run, this hurts your business. You’ll have to take on more work to compensate for the lower earnings, meaning you can’t devote the time and energy necessary to give your customers stellar work. Instead, charge competitive prices and offer superior quality, which gives you the money you need to do a great job and leaves all your customers happy and satisfied.
Invest in a Professional Answering Service for Small Business
To remain lean and agile, it’s best to hire only the workers you need to get the cleaning jobs done, and enlist the help of a call center to field incoming calls. This keeps down payroll expenses while maintaining the highest level of customer service possible.
Good customers are willing to pay for quality. If a customer isn’t willing to pay what you’re worth, the work probably isn’t worth taking on.
